Luiz Carlos Trabuco Contribution To Banco Bradesco

One of the largest Brazilian banks is the Banco Bradesco SA. Amador Aguiar was its founder in 1943 in a very small town known as Marilla in Sao Paulo. Interestingly, since its establishment, the bank has only been under the leadership of two presidents and four CEOs. The first President was Amador Aguiar who led the company since its foundation until 1990 when his health started to deteriorate, and he had to step down. This position was taken over by the second president of the company; Mr Lazaro Brandao. Mr Brandao stepped down in 2017. He was one of the oldest financial heads in many institutions around the world being that he stepped down at the age of 91.

Banco Bradesco has experienced significant growth under the current chairman of the board Luiz Carlos Trabuco. He was born in 1951 in Marilla. He studied philosophy, Sciences and Literature at the University of Sao Paulo. He also has a post-graduate degree in sociology and politics. Upon his graduation in 1969, he started working in Banco Bradesco. Since Luiz Carlos Trabuco employment, he has worked in very many positions in this bank. His expertise in the banking sector has seen him rise from small positions to higher positions in the institutions gradual. His skills are exemplary, and this explains why this institution has worked hard to retain him.

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One of the most significant roles that he held was that of being a director of the department in 1984. In 1998, he was promoted to become a Managing Officer. His hard work also paid off in 1999, when he was assigned the role of being the Executive Vice President of the company. In 2009, board Luiz Carlos Trabuco became the CEO of the board of directors. He served in this position until March 2018. Currently, he is the Chairman of the board and the director of Banco Bradesco. Other places that he has exercised his management skills include ANAPP whereby he serves as a president. He was also a board member of ABRASCA for three years.

It is quite clear that Luiz Carlos Trabuco has dedicated all his life towards serving this financial institution. Since he began working there, he has helped to facilitate improvements in various parts of the institution. An instance of the success stories that he has created in this company was when he headed the insurance segment of this bank in a project known as Bradesco Seguros according to During this period, the market share of the institution rose from 23% to 25% of the entire market in the country. Through his efforts, the profits of the company rose to 35%. Undoubtedly, even when this leader steps down, he will be remembered for his dedication and commitment towards the growth of this bank. His progress from low positions to high managerial positions is a clear indication that he has vast knowledge about the banking sector according to He started as a teller and now is the chairman of the board.

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Luiz Carlos Trabuco Is The Natural Heir To Lazaro Brandao At Bradesco

Bradesco, the second largest private bank in Brazil, is currently in the process of shaking up its leadership structure. The process, which was not planned, was triggered by the decision by the board chairman, Lazaro Brandao to resign from the post he has held for more than two decades. Luiz Carlos Trabuco was selected to take over from Lazaro Brandao owing to the fact that he has been his deputy on the board for the last three years, as well as the president of the bank for the last eight years. This appointment has, in turn, created a vacancy in the position of president.

Going by past trends, the next Bradesco president will come from within the bank. Thus far, the bank has only had four presidents. The first of them was the founder, Lazaro Brandao. The other three that have been appointed since, Lazaro Brandao, Marcio Cypriano and Luiz Carlos Trabuco had all been with the lender for decades before their appointment.

Currently, it is believed that the bank’s vice presidents have the greatest chance of being granted the promotion. Each of these vice presidents has been with the bank for more than 20 years. That said, the appointment will not be made until March 2018 when the annual shareholders’ meeting, therefore. In the short term, therefore, Luiz Carlos Trabuco will assume the duties of the board chairman while concurrently serving as the president of the bank.


Luiz Carlos Trabuco is undoubtedly deserving of the promotion to board chair. With Brandao leaving Bradesco, Luiz Carlos Trabuco is undoubtedly the most experienced employee at the bank. Having joined Bradesco while still a teenager in 1969, Trabuco has always seemed destined for the very top of the bank’s leadership ladder. At the time of joining the bank, he had zero experience in the banking sector and no academic qualifications in finance. That said, he learned the rope quite quickly and steadily began to shine as one of the youngest bright talents at the bank.

This unquestionable talent led to Luiz Carlos Trabuco being appointed the president of Bradesco Seguros in 2003. By the time of his appointment, Bradesco Seguros was already Bradesco’s biggest subsidiary and the biggest insurance company in the country. However, rather than relax in his new comfortable position, Trabuco decided to grow Bradesco Seguros even further aggressively. Consequently, he quickly set about expanding the insurance company’s broker network. As a result, Bradesco Seguros was able to sell more insurance policies than the rest of the competition, thus growing the company’s market share to 25 percent by 2009. Additionally, his six-year tenure at the company also saw its value more than double as it cemented its position as the largest insurance company in South America.

Luiz Carlos Trabuco’s success at Bradesco Seguros got him recognized countless times by various industry observers. In only his first year at the helm of the insurance company, he was the named the Insurance Personality of the Year. Four years later, he was again named the Insurance Personality of the Year from the same publication. Many in the insurance industry held in high regard, not just form making Bradesco Seguros the largest in the region, but also working to grow the insurance sector as a whole. To him, insurance, and by extension banking, is not just a money-making venture, but also a platform to advance social welfare.

Luiz Carlos Trabuco has since gone on to replicate this affinity for success as the president of Bradesco, and it is hoped he will do the same as the chairman of the board.

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